With their stylish European aesthetic, Faraday bikes were unlike any other e-bikes on the market. Although there were a ton of features and benefits that we displayed creatively, what was clear from Faraday owners was that they LOVED their bike, and I wanted to bring that front and center.
Additionally, because of the bike’s price point, we created an elegant bike builder to provide a premium experience.
ServicesArt Direction, Responsive Web Design