Pacific Catch went to us for a website redesign, but what they really needed was a rebrand. After doing a complete audit of their existing materials, we got to work. It started with updating their word mark with custom typography and pairing that with an icon that made sense. The restaurant was known for their poke, so the ahi tuna icon became a natural choice. We also provided direction for new photography, along with redesigning the website and printed menus.
Role: Art Direction + Design